Adelaidian’s can look forward to a new watering hole with international appeal, with Prohibition Liquor Co opening Adelaide’s first ever ‘distillery door’ in the heart of the CBD.
And it comes just two years after the company launched its gin to the market.
Adam Carpenter and Wes Heddles, owners of the now internationally acclaimed gin, will open the distillery door on Gilbert Street in December. It will feature a lavish gin tasting area, comfortable café and a still, and will co-share the space with Mr Carpenter’s graphic design company, Toolbox. Mr Carpenter said the CBD was the perfect place to begin the next chapter of Prohibition Liquor Co, a now internationally recognised gin label. He said the timing was right after receiving much success during a recent pop-up style establishment in one of Adelaide’s most prominent retail hubs. “We did a pop-up at the Adelaide Central Markets as the Producer In Residence and we noticed both the demand and the business case for being able to sell direct to the customer,” he said. “We just needed a physical, customer base in a vibrant location, so we began looking for one. “We looked all around, but in the end, the City of Adelaide were really encouraging and supportive of setting the business up in the CBD and made it clear they were really keen to encourage what we wanted to create.”
It is hoped the distillery door will also enable the duo to further expand their exports within the international market, taking their product to even more locations across the globe.
“Part of the plan for opening our premises now was to be able to expand our ability to export. From here, once the doors are open, who knows where it will take us.”
Lord Mayor of Adelaide Martin Haese said supporting businesses such as Prohibition Liquor Co was at the forefront of his council’s agenda, and welcomed the business with open arms.
He hoped the latest news would encourage even more investors, and industries, looking to set up shop to choose Adelaide.
“We’re thrilled to be supporting innovative small businesses to take their next steps in our vibrant city,” Martin said. “Adelaide already has a wide network of businesses – from cafes, restaurants and retail outlets to entertainment and activities - that are thriving within our city. “But there is always room to grow and we want to attract more businesses to the CBD, show them that the City of Adelaide is here to support them, watch them flourish and add to our vibrant city life. “Prohibition Liquor Co has done just that – and we hope other businesses will follow its lead.” Prohibition Liquor Co. and Toolbox will open at 24 Gilbert Street from December 15, with Tell Henry moving in early next year.
If you would like to find out more about setting up your business in Adelaide, we are here to support your journey. Contact Ben Kirchner, Business Engagement & Attraction Advisor. B.Kirchner@cityofadelaide.com.au